A Visionary Approach to Hospitality in Copenhagen
In the heart of Copenhagen’s Nordhavn district lies The Audo, a unique hybrid space that seamlessly merges the worlds of hospitality, design, and community. This pioneering concept, envisioned by Danish design brand Menu in collaboration with Jonas Bjerre-Poulsen of Norm Architects, transcends the traditional boundaries of a hotel, offering a design-forward environment that is as much a cultural hub as it is a place to stay.
The Audo’s philosophy revolves around fostering meaningful connections between people and design. Named after the Latin word ab uno disce omnes ("from one, learn all"), the space exemplifies how design can be a catalyst for collaboration and creativity. Its multi-functional nature combines a boutique hotel, café, restaurant, concept store, and co-working spaces under one roof, creating a seamless blend of public and private spheres.
The Interior: A Minimalist Masterpiece
Stepping into The Audo is like entering a living, breathing design gallery. The interiors reflect a refined yet inviting aesthetic, characterized by muted color palettes, natural materials, and impeccable craftsmanship. Norm Architects, known for their minimalist and sensory-driven approach, have infused the space with an atmosphere of calm sophistication. Soft beige tones, earthy textures, and warm lighting create a sanctuary-like ambiance that encourages guests to linger.
The furniture, much of it from Menu’s own collections, is thoughtfully curated to strike a balance between form and function. Iconic pieces like the Afteroom Chair and Androgyne Table sit alongside bespoke designs crafted specifically for the space. Each element is carefully positioned to contribute to a harmonious whole, demonstrating the brand’s commitment to timeless, high-quality design.
Where Design Meets Functionality
The Audo offers 10 individually designed guest rooms, each a showcase of Danish modernism and contemporary craftsmanship. The rooms reflect a deep respect for detail and an understanding of how design affects well-being. Spacious yet intimate, they feature bespoke furniture, soft textiles, and handpicked accessories that make each stay feel like a personalized experience.
A particular highlight is how each room incorporates tactile materials like stone, wood, and wool to create a sensory journey. From the lighting fixtures to the ceramic tableware, every item is both functional and beautiful, showcasing the best of Danish design.
A Hub for Creativity
Beyond its role as a hotel, The Audo serves as a dynamic creative hub. Its open-plan lobby and co-working spaces are designed to spark inspiration and collaboration, with rotating exhibitions and events that bring together designers, artists, and entrepreneurs. The concept store, integrated into the public spaces, allows guests to take a piece of the design ethos home, offering curated items that reflect Menu’s signature aesthetic.
A Sustainable Statement
The Audo is also a testament to sustainable design. Repurposed materials, energy-efficient systems, and a focus on longevity underscore the hotel’s commitment to minimizing its environmental footprint. The design itself encourages mindful consumption, with timeless pieces that emphasize durability over trends.
The Audo is more than a hotel; it’s a celebration of design as a lifestyle. By blending form, function, and community, it redefines hospitality in a way that feels distinctly Danish yet universally inspiring. For anyone with an appreciation for design, The Audo is a must-visit destination that invites you to live, breathe, and connect through creativity.
Photos by The Audo